Our customers' perspectives
The Company’s portfolio of owned and licensed brands includes Bates®, Cat® Footwear, Harley-Davidson® Footwear, Hush Puppies®, Merrell®, Patagonia® Footwear, Sebago® and Wolverine®. In 2007, approximately 48 million pairs of footwear bearing the Company’s brand names were sold in nearly 200 countries and territories.

The Company’s vision is “To Excite Consumers Around the World With Innovative Footwear and Apparel That Bring Style to Purpose.”

We will achieve this vision by driving our brands to global leadership positions and pursuing initiatives to extend into categories beyond footwear. We are also dedicated to designing products that consistently exceed the expectations of our consumers, provide exceptional performance and reflect each brand’s unique point-of-view.

Our customers reward us
Without our customers, Wolverine World Wide would not exist; it's that simple. From the top of our company to the last delivery person, we are focused on service to our customers. And they expect us to follow through on our commitments, serve them well and bring them quality products at fair prices. Each and every Wolverine employee has a role to play in this huge task, and an effect on our customers' opinion of us and our products.

Our customers expect excellence
Wolverine World Wide offers a wide selection of uniquely styled footwear. From extreme industrial occupational safety footwear, to outdoor performance footwear that climbs mountains, to rugged casual footwear, to slippers, Wolverine makes quality footwear that meets our customers' diverse demands.